For many homeowners the Ideal Home Show, which returns once again to the iconic Earls Court London this March, is the highlight of their year and 2014’s Spring Ideal Home is promising an event that is bigger than ever, with more surprises, celebrity guests and inspiration.

But this year perhaps you could save your time, energy and inevitable sore feet and just book a viewing at the new show stopping ideal Show Home in Sunninghill on edge of Royal Berkshire?

Millgate are opening the doors of their latest creation on Saturday 29th March and this spectacular house, simply named ‘Oakwood’, is set to be as lavish and majestic as their masterpiece Highview Manor in Boars Hill, close to the spires of Oxford, which won numerous awards and accolades last year.

Oakwood is a magnificent new English country home set within its own exquisite mature grounds and is the ultimate expression of quality, distinction and style. Accessed via a private driveway to offer total seclusion, Oakwood is a six bedroom home that has been created to exceed modern day needs and aspirations. Sensitively designed it blends perfectly with its surroundings and offers the ultimate in modern luxury accommodation.

Sunninghill, where Oakwood is situated, is nestled between the prestigious racecourse at Ascot and the world-renowned Wentworth golf course. It is surrounded by affluent estates, Arcadian villas and an ambrosial patchwork of open farmland and dense forest. The village offers a life of privilege in one of the most desirable parts of the country.

Just under an hour into central London and yet still maintaining its own unique charm, Sunninghill is bustling with bijou boutiques, elegant beauty salons, inspiring interiors emporia and decadent eateries. The short but well-heeled High Street is a microcosm of archetypal English village life.

Jonathan Cranley, Sales & Marketing Manager of award-winning house builder, Millgate says:
“Much as the Ideal Home Show is bristling with great notions for home improvements, this year why not save the fuss and just buy the ideal Show Home instead? We have exceeded even our own expectations in Oakwood using all the talent available to us to build an ‘Englishman’s castle’ complete with delightful grounds and the most beautiful pool.”

Jonathan and his expert team at Millgate have spent over 25 years perfecting the ideal Show Home, working with established interior designers such as Alexander James Interiors to create not only properties dressed to impress but also those that function as warm, family homes.

Oakwood is being sold by Hamptons International and Regional director, Julian de la Poer Beresford, comments on this new country mansion that will be opening its doors this March:

“Millgate really are ‘best in class’ for new build country homes – and they are up against some very stiff competition in Surrey and Berkshire. Their passion to be “the best in British house building” is evident from the quality of work that they consistently produce. Hamptons International has sold several developments for Millgate and they always receive a highly positive response from our clients.

“Oakwood Place will provide a wonderful opportunity for one discerning buyer to acquire a beautiful home, set in a semi-rural location, with a garden that is rarely seen with surrounding new build property.”

“The average house price in England and Wales rose by 4.4 per cent in 2013. That is perhaps a bit lower than the impression many people have got from the press, so while prices are 11 per cent up on the trough of spring 2009, they are still 8 per cent below 2007 peak! With the stock of homes to sell having fallen by 9 per cent, as the market has picked up, demand by buyers, especially in the country, has risen by 28%, so this is an ideal time to be considering a move to Oakwood Place, South Ascot, before house prices start their increase in this sector.”

The house offers 7,638 sq ft of accommodation set over three storeys. You are greeted with a magnificent light-filled central galleried staircase on entering. Three large reception rooms are ideal for entertaining and the expansive kitchen/family room is the relaxed heart of the home.

Staff can be accommodated within the annexe which is located over the separate quadruple car garage. To the rear of the house is a luxurious pool lodge which complements the azure outdoor swimming pool.
For more information about Oakwood contact Millgate on 01344 622 688 or visit www.millgatehomes.co.uk.

Luxury house builder Millgate is taking bold new steps with its latest stunning creation in Oxted, Surrey. This incredible contemporary home has been bedecked with art from around the world to create an even more striking expression than usual.

• “Creativity takes courage” – Henri Matisee
• Luxury house builder Millgate breaks Show Home boundaries with Trevereux
• “The view at Trevereux is all the art you need.” says local buyer

With the newly completed Chart Ridge – a contemporary home perched on the edge of an escarpment on the Surrey/Kent border – Millgate have taken the concept of the Show Home to the next level by showcasing a variety of art and sculpture.

This 5 bedroom detached house appears to almost float in mid-air as the ground falls away below it, leaving one with an idyllic view across open farmland towards the south coast.  Indeed one purchaser was heard to say: “You don’t need to fill a house with lovely things, the view at Trevereux is all the art you need.”

As soon as you step through the front door of Chart Ridge, light floods into the double height entrance hall from every direction, with floor to ceiling windows giving the house an incredibly airy and impressive feel.

This concept of light and space is echoed throughout the house and formed part of Millgate’s choice to team up with artist Ian Humphries and the contemporary Third Sector Gallery to showcase two genres of art.

Ian Humphries is based in Ireland and describes his work as having its roots in abstract expressionism but he paints with a personal approach which responds to beauty of the coast of West Cork where he lives.  The Third Sector Gallery is displaying a collection of some exceptional modernist art.  Both displays bring a number of key rooms at Chart Ridge even more to life.

In Chart Ridge, the Millgate team has created a home that is truly unique. The fabulous interior is complemented by the unadulterated view, delightful terraced garden and 12 x 6 metre infinity pool with breath-taking views of the Surrey countryside.

As an added point of interest, Millgate have on loan a mint condition American Ironhorse motorbike, which stands in pride of place in the vast open plan living area.

Jonathan Cranley, Sales and Marketing Director for Millgate, provides a glimpse of how this interior splendour is achieved,

“Millgate boasts 25 years of experience in creating sublime Show Homes and the fact that 80% of our properties sell with these interiors in place is testament to their high buyer appeal.

“Our in-house design teams work closely with Alexander James, the fellow Berkshire-based interiors company we employ to dress our houses, often working with them from initial conception. Starting the process early allows us sufficient time to find fabrics and furnishings that will catch the eye of a buyer and keep them entranced as they journey through the rooms. We want potential buyers to experience an entire lifestyle when they walk into our houses – not just a sterile shell with a few token pieces of furniture.

“Bringing contemporary prints and oils into Chart Ridge is taking things one step further. We usually hang prints that are in keeping with each house, but the works of art that have been loaned to us by artist Ian Humphries and the Third Sector Gallery are really thrilling to see. They have helped to create a wonderfully unique, market-leading Show Home, the likes of which has certainly not been seen before in Oxted.”

In addition to the interior art, showcased in front of the main building at Trevereux is the work ofJames Doran-Webb – an artist with an invigorating twist. His incredibly life-like animal sculptures are created from driftwood gathered from the shores of the Philippines, where he resides. Gracing the luxury development at Trevereux is “Bay Stag”, which has been strategically placed in front of the luxury apartments that were converted from a convalescence home that was built by British journalist, newspaper owner and philanthropist, John Passmore Edwards for the Charing Cross Hospital.

Doran-Webb comments,
“The level of quality and the attention to detail in Millgate homes are a perfect match for my sculpture, and the fine, clean lines of this contemporary development is a great backdrop to the organic, rutted look of the age old wood.”

For more information on this state of the art Show Home, contact Millgate on 01883 716404 or visit www.millgatehomes.co.uk. Alternatively talk to the Knight Frank sales team on 01483 564 660.

Editor’s Notes:
Chart Ridge, Trevereux Hill, Oxted
Chart Ridge is a striking contemporary house with breath-taking views. To optimise the uninterrupted scenery, sliding glass doors seamlessly blend the outdoors with the living rooms, dining rooms and bedrooms. The doors open onto the large, south-facing terrace and reveal a perfect space for outdoor entertaining in the warm summer months.

Every last detail has been considered, including an infinity pool, creative landscaping and an innovative wind sensor system that opens or closes the exterior awnings depending on the weather.

The flexible accommodation includes a living area that can be used as one vast room or divided with sliding doors to create a number of more intimate areas. Five bedroom suites and a spacious study offer great family living, as well as providing room for swarms of guests.  The first and second bedrooms benefit from the amazing views and both open on to the spacious terrace.

Guide price for Chart Ridge is £3,600,000.

For years estate agents have been telling vendors that the secret to selling their homes is to fill the air with the smell of freshly brewed coffee and delicious baked bread. But it is in fact the scent of white tea and fig that makes a successful sale according to award-winning house builder, Millgate.

It’s a well-known fact that smells sell; from the “new car smell” now bottled and available to buy through to leading US retailer Bloomingdales using scent marketing in their stores to boost sales and even the new “wake up and smell the bacon” iPhone app and device that wafts the appealing smell of cured meat in time with the alarm clock.

The way something smells has a big impact on the way we value products which is why scent marketing is rapidly growing in popularity not only with retailers but also forward thinking house builders such as Millgate.

Millgate’s Sales & Marketing Director, Johnathan Cranley, comments,
“Here at Millgate we pride ourselves on being cutting edge and embracing new technologies. An extraordinary amount of care and attention goes into each and every one of our Show Homes, from the interior design through to the soft furnishings, the brand of hand wash in the bathrooms and what is stocked in the wine cellar or pantry.

“This obsession with detail led us to consider not only what our homes look like but also how they smell to potential buyers which is why we now use the perfect scent of white tea and fig from global scent innovators, ScentAir, in our Show Homes. We do believe that scent is a powerful way to connect on emotional and memorable levels with our customers, forging a greater assocation when a buyer first walks into a Millgate home.”

And it seems that scents really do make sense as over half of the luxury apartments at Westbrook House in Ascot, where the ScentAir of white tea and fig is gently infused, are now sold.  Eight apartments have been snapped up within just a few weeks of launching and visitor feedback on Holland Place, the stunning collection of 6 bedroom detached homes in Sunninghill which also carry the evocative scent are extremely positive.

Jonathan goes on to comment,
“After extensive testing and consideration, we selected the white tea and fig scent for our homes as the blend creates a soothing, luxurious environment. From its roots in China, white tea is renowned for its health benefits whilst fig exudes a sophisticated yet subtle scent which appeals to our buyers.

“The response to the scent from visitors has been so positive in fact that we are now introducing ScentAir to all our developments, once again raising the bar when it comes to Show Home design and innovation.  Using more or our buyer’s senses to form a bond with a home could play a vital role in the buying process.”

For more information on the luxury 2 and 3 bedroom apartments at Westbrook House in Ascot, available from £795,000 or the 6 bedroom detached country mansions of Holland Place, Sunninghill on the market from £4,250,000, both of which feature the white tea and fig scent, please contact Millgate today on 0118 934 3344 or visitwww.millgatehomes.co.uk.

Editors Notes:
Westbrook House Westbrook House, Ascot                              

Fourteen luxury apartments are underway to create a fabulous gated development opposite Ascot racecourse.

The apartments consist of two and three bedrooms from 1,380 sq ft to over 3000.  Designed with large terraces and balconies owners will enjoy great views towards the racecourse.  Bespoke luxury kitchens and bathrooms creating the very best in indulgent living.

Kitchens feature Siemens appliances, granite worktops and hand-painted cabinets.  A larder style fridge, freezer and dishwasher in the kitchen with washer/driers in the utility rooms.  Bathrooms are equipped with white Villeroy & Boch sanitary ware and chrome furnishings.

The development has secure underground parking with spaces for 2 cars.

For further information please contact Millgate on 01189 348085 or visit www.millgatehomes.co.uk or contact the local estate agent Edwards & Elliott on 01344 876 363 or email westbrook@edwardsandelliott.co.uk.

• Ashworth House, Holland Place, Sunninghill

A six bedroom residence located in the heart of the Home Counties just 2 miles from Ascot racecourse.

Ashworth House sits within substantial landscaped grounds and reflects meticulous attention to detail in design, specification and architectural integrity – again setting the benchmark for building excellence.

The property offers exceptional accommodation, arranged over three storeys, boasting a magnificent central galleried staircase with spectacular chandelier, three large reception rooms ideal for entertaining, while the kitchen/family room with an orangery opening out into the garden is the informal heart of the home. Upstairs there are en-suite bathrooms to all six of the bedrooms plus a bonus bedroom/games room.  Staff can also easily be accommodated within the annexe which is found over the triple garage.

For more details on this opulent private development contact Millgate on 0118 934 3344 or Hamptons International on 01372 469279 or alternatively visit www.millgatehomes.co.uk.